Rusty Butcher has never followed the clean line. From leather goods and streetwear to dirt-track, off-road, and the rise of Hooligan racing, his style has always lived where grit, speed, and disruption collide. Now, Rusty Butcher brings that same attitude to Simpson’s newest adventure platform: the Journey Bandit. Built for riders chasing the unknown, this helmet blends Simpson’s unmistakable Bandit DNA with the rugged versatility demanded by adventure riding. Whether the road turns to dirt, the trail gets rough, or the ride has no clear destination, the Journey Bandit is made to go farther.

With aggressive Rusty Butcher graphics and unmistakable Simpson style, this collaboration delivers a bold new look for riders who refuse to stay in their lane. The Rusty Butcher Journey Bandit is ready for wherever the ride takes you — street, trail, desert, or beyond.

The new M-30 blends the unmistakable attitude of the past with the protection and tech of the present — proof that looking fast never goes out of style. Rusty Butcher brought his own style to leather goods and streetwear. Turning his focus back to racing, he became one of the godfathers of the Hooligan movement, and has proven to be at the forefront of the new wave of disruptive riding, whether it be dirt-track or off-road racing. These two pioneers come back together to make an unmistakable presence of disruptive design.

Available in 3 shell sizes for a perfectly balanced fit, the Rusty Butcher M-30 is crafted from a lightweight tri-blend composite shell. Inside, a multi-density EPS liner manages impact energy across a range of speeds, while the fully-removable comfort liner is anti-microbial, hypoallergenic, and ready for the long haul. Designed for the connected rider, the M-30 integrates seamlessly with today’s communication systems thanks to generous ear pockets and channeled cable routing. Each helmet comes equipped with TwiceMe® NFC technology for vital rider information and is prepped for the Eject® emergency helmet removal system. Dual-certified to both DOT and ECE 22.06 standards.